Conversion Rate Optimization
Turn the traffic you already have into revenue.
CRO is my specialty — turning a store into real income. I find and remove the friction between a visitor and a purchase using data, not guesswork. Every change is hypothesis-led, measured, and validated before it becomes permanent.
You're paying to bring visitors in — but most never buy. The problem usually isn't traffic; it's the friction between landing and checkout that quietly drains the return on every ad dollar.
- Full CRO audit of your funnel and key pages
- Heatmaps, session analysis, and funnel diagnostics
- A/B test strategy and a prioritized roadmap
- Test implementation and honest, sound analysis
- Checkout, product-page, and landing-page optimization
- Iterative experimentation with clear, transparent reporting
A clear path from where you are to results.
Audit & analyze
I study your funnel with heatmaps, session recordings, and analytics to find where and why visitors drop off.
Hypothesize & prioritize
Every test starts with a clear hypothesis, ranked by expected impact and effort.
Test & measure
I run sound A/B tests — never calling a winner on noise.
Iterate & compound
Winners ship, learnings inform the next round. Conversion improves continuously, not once.
- ✓Brands with traffic but underwhelming conversion
- ✓Merchants spending on ads but seeing thin returns
- ✓Stores with high cart or checkout abandonment
- ✓Anyone who wants decisions backed by data, not guesses
We pick the right tools for your goals — never tech for its own sake.
“Peter's CRO work paid for itself. He ran a handful of focused A/B tests over a few weeks and left us with a solid uplift in completed orders. Rigorous, transparent, and refreshingly honest about the numbers.”

Frequently asked.
How much traffic do I need for CRO?+
How fast will I see results?+
Do you implement the changes too?+
Shopify Store Development
Shopify stores that sell — shipped fast.
AI-Accelerated Development
The same quality, in a fraction of the time.
Store Migration & Performance
Migrate cleanly. Load fast. Keep your rankings.
AI Commerce Features
AI that actually moves a revenue number.
Analytics & Growth
Turn your data into revenue decisions.
Website Design & Development
A website that works as hard as you do.
Web Application Development
Custom software, shipped at startup speed.
Mobile App Development
One codebase. Both app stores. Shipped fast.
Blockchain & Web3 Development
Web3 that ships — secure, careful, real.
AI Solutions & Automation
Put AI to work on the things that eat your time.
API & Backend Engineering
The reliable engine behind your product.
Ready to start?
Tell us about your project and we’ll map the fastest path to results — no obligations.